Ecommerce Marketing
Ecommerce marketing drives online store growth by combining traffic acquisition, conversion optimization, and profitability at scale. Whether on Shopify, WooCommerce or Magento, success requires a structured strategy across multiple paid channels.
With rising ad costs, platform saturation, and shifting consumer behavior, growth depends on smart channel selection, clean data, and continuous optimization.
At PUBLICO, we bring 15+ years of ecommerce and performance marketing experience, helping brands turn traffic into customers and customers into long-term revenue
Ecommerce Performance
Campaigns
Advanced Campaigns on Google Ads, Facebook, Instagram, Tiktok (and More) to Achieve Maximum Sales.
Analytics And Automation
Implementing Accurate Tracking, Analytics, and Automation Tasks, Fully Integrated With All Your Company’s Systems and Assets.
Revenue Optimizaion
Conversion Rate Optimization, Enhancing Website Profitability, and Increasing Revenue Streams.
Dynamic Remarketing
Retarget Users Who Have Shown Interest in Specific Products, Guiding Them Back to Complete Their Purchase.
SEO For Ecommerce
Improving Ecommerce Website Ranking and Optimization for Search Engines to Drive Organic Sales Growth.
Ecommerce Websites
Development
Design and Develop Profitable Ecommerce Websites on WordPress WooCommerce, Shopify, Wix, and Magento.
More Profitable Traffic
Ecommerce growth comes from adding the right paid channels at the right time. Google Ads, Meta, TikTok, and other platforms each bring different audiences and intent levels.
We help brands expand beyond single-source dependency, structuring each channel around its strengths – from high-intent search to discovery-based social traffic.
This multi-channel approach increases reach, stabilizes performance, and drives sustainable growth.
CRO & Profitability
Driving traffic is only half the equation. Increasing conversion rates and optimizing campaigns for profit are what turn ecommerce stores into scalable businesses.
We analyze user behavior, funnels, and purchase data to identify friction points and opportunities for improvement. Campaigns are optimized not just for ROAS, but for real profitability and margin.
By aligning media buying with on-site performance, we help stores generate more revenue from the same traffic.
Global Scale
Once a profitable ecommerce model is established, the next step is global expansion. Scaling into new countries, markets, and languages requires careful planning and localized execution.
At PUBLICO, we build responsible scaling strategies that evaluate each market independently, adapt creatives and messaging, and control budgets to maintain profitability.
This structured approach allows ecommerce brands to grow internationally while protecting margins and long-term performance.
Premium Service Agency
We don’t cut corners. Our goal is to build sustainable, long-term ecommerce growth based on strong infrastructure and reliable data.
We work closely with store owners and teams, deep-dive into performance metrics, and build campaigns the right way – from traffic acquisition to conversion and scale.
We believe in long-term partnerships, deep understanding of your business and products, and delivering performance-driven solutions at every stage of your ecommerce growth.
Stuart Shaul
VP of Growth Marketing – Gigsky
“Tomer and the PUBLICO team do excellent work managing our global performance campaigns on Google Ads and Meta. They consistently hit our company’s KPIs. Highly recommend.”
Ron Angle
CMO – Centarix
“Tomer and the PUBLICO team delivered a great website integrated seamlessly with our CRM and manage high-performance lead campaigns that help us scale our business.”
Stefan Bielau
Managing Director
Tomer’s expertise was invaluable in completing the integration of Appsflyer into our mobile game.
Highly recommended for any Appsflyer or mobile analytics-related projects!
Dikla Versano
Founder – Clinical Trial Phase
“Tomer and the PUBLICO team has been with me since day one. Month after month, they’ve helped me increase sales and scale my business to enterprise level. I wouldn’t be here without them. Grateful for the partnership.”
Avi Levy
CEO – Gambit Insurance
“Tomer and the PUBLICO team built an amazing website for us, handling every detail with care and professionalism. They help us generate high-quality leads at competitive prices, driving real growth for our company.”
Daniel Agmon
Producer, Writer, PR
“Tomer and I have been working together for several years now, running highly successful social and PR campaigns for the Israeli and global film industry. Happy to have him as my digital marketing partner.”
Fill In The Form, And We’ll Get Back To You With A Tailored Digital Marketing Plan And A Price Quote.
