TikTok performance campaigns offer the same advanced functionality as Facebook Ads, including conversion, traffic, lead generation, and app promotion campaigns.
With in-feed ads, TopView, Spark Ads, and dynamic product placements, brands can reach new audiences with precise targeting, lookalikes, and interest-based segments.
At PUBLICO, we help brands master TikTok’s performance ecosystem, deliver measurable results, and scale efficiently across campaigns and inventory.